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AI Essentials: avatars spark DEI debates, brand fakery and EU investigates prohibited uses
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An overview of mechanisms and safeguards put in place by platforms to protect children and teens online. Based on publicly available…
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AI Essentials: bias in AI, insights guidance, chatbots, video generation, copyright and watermarking
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An overview of Ireland's Online Safety Code and its impact on advertisers and video-sharing platforms.
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WFA Regulatory Tracker: Gen AI Transparency Obligations
An overview of AI transparency obligations key markets globally
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Digital policyAI (Artificial Intelligence)Marketing technologyAIMarketing technologyMarketing technology
This month in AI: contract best practice for GenAI, consumers still divided on ad use, ad-funded chatbots and more privacy concerns
In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging.…
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Digital policyAI (Artificial Intelligence)AI
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Keep track of consumers expectations and perspectives on the use of generative AI in advertising and…
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AI Community, September 17th, 2024
WFA’s AI Community aims to equip brand marketers with the knowledge, insights and practical guidance needed to leverage the…
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Digital policy
Google’s third-party cookie U-turn
After four years of testing, industry dialogue, regulatory involvement and timeline delays, Google has abandoned its current plans…